As part of its ongoing commitment to help its customers include more fresh and healthy meals into their busy schedules, The Stop & Shop Supermarket Company LLC today announced the launch of Savory Fast, Fresh and Easy™ (stopandshop.com/savorymagazine), a brand new digital content platform and magazine.
Exclusive to Stop & Shop, the first edition of Savory Fast, Fresh and Easy™ magazine is available in stores, online and via smartphone and tablet devices beginning June 14. The magazine, which is a component of the overall digital content platform, is free to customers who use their Loyalty Card, and it will be issued four times this year, both in stores and online.
“The launch of Savory Fast, Fresh and Easy™ is part of Stop & Shop’s unwavering commitment to putting the customer first and inspire them to prepare nutritious and delicious meals while saving time and money,” said Arlene Putterman, Manager of Public and Community Relations, Stop & Shop New York Metro Division. “We understand many of our customers struggle to fit fresh, healthy meals into their families’ busy schedule and hope this new digital content platform will help make their lives better and easier.”
The introductory issue of Stop & Shop’s 120-page, full color Savory Fast, Fresh and Easy™ magazine highlights grilling favorites and fresh recipes for summer meals made easy. Regular inspirational features will include budget friendly meals, recipes to cook once and eat twice, new twists on flashback favorites, questions and answers with a nutritionist and a “Take 5” feature which offers five ingredients for a fast meal.
Items used in recipes are tied to store promotions and will be tagged in store, creating a “savory” customer journey that is easy to shop. By bringing everything under one platform, customers can access Savory Fast, Fresh and Easy™ throughStop & Shop’s website or by downloading the free Savory Fast, Fresh and Easy™ app which will be available upon launch to download for Apple, Android, Kindle and Windows devices.
It’s a one stop destination for easy meal planning and entertaining ideas from recipes to tutorial videos. Free copies will be available at Stop & Shop stores while supplies last. For more information on Savory Fast, Fresh and Easy™,visit stopandshop.com.
Looking forward to the next magazine…discovered many healthy and delicious recipes that will be added to my favorites!