The New booq Boa shift is a backpack that rides with you through every shift of your busy lifestyle, has a roomy interior that fits everything you need to tackle the day, and include pop-out pockets on shoulder straps keeping your devices within grasp.
The Boa shift has been intelligently designed, giving every detail of construction great purpose. Elastic pop-out iPhone pockets integrated into the shoulder straps keep your most needed device and other essentials closer than ever. Specifically tailored to fit any Mac and 13-15” PC, the densely padded laptop compartment has its own zipper and is lined with soft Nylex, so that your gear never gets scratched. A strong denier nylon exterior with water-repellent coating and contrasting water-repelling interior with herringbone nylon lining braces the Boa shift to endure the toughest conditions.
“The problem with backpack storage is that you’re carrying everything behind you,” says booq’s Lead Designer, S. Kema Subsomboon. “Sometimes you need the simplest item instantly, and taking it off to go through all your stuff can be extremely gruelling. That’s why we thought of putting pop-out elastic pockets on the straps, so that you can get what you need even if you’re on the go, without having to take your backpack on and off.”
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